This is the printed-matter world of a 1912 White Star Line crossing — first-class menus, boarding cards, deck plans and cabin-class fare tables, set in crisp Edwardian steel-engraved type on bright ship's-paper stock. Not the disaster; the service. Ruled hairlines box every fare, a burgee-red swallowtail star sits at the masthead, and inscriptional Roman capitals announce the line in gilt. Every ticket and tariff card was a small typographic ceremony aboard the largest moving object ever built.