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Tadanori Yokoo — Cover

About Tadanori Yokoo

Tadanori Yokoo printed against the grain of the Swiss-style modernism that Japanese design schools had adopted wholesale. His sheets flood corner to corner in silkscreen black, then carry Day-Glo-class inks that no CMYK press can reproduce — fluorescent pink over hinomaru red over two golds.

The engine is almost always the same: a rayed rising sun, an open mouth, a single blue eye, vertical kanji columns cutting across the ray fan. The halftones were cut by hand and the separations slip, so misregistration is not a filter applied afterwards — it is what the printing looked like.

Learn more about the Tadanori Yokoo style

Origin
Tokyo, Japan
Era
1965–1971 silkscreens; MoMA Word and Image commission 1968
Key figures
Tadanori Yokoo
Movements
Japanese post-war graphic design · psychedelia · ukiyo-e collage revival

Tadanori Yokoo design spec

Colors

Background
Surface
Primary
Secondary
Accent
Text

Typography

Shippori Mincho B1Headings
Noto Serif JPBody
Noto Sans MonoMono
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