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Pastel Grunge — Cover

About Pastel Grunge

Pastel grunge is what Tumblr looked like in 2013: Nirvana smiley tees, chokers and ripped tights worn under pink, lilac and baby-blue dyed hair, shot on washed-out Polaroid-style filters and reblogged onto pink blog themes.

This system keeps that collision intact. Flat pastel fields carry the page, black does the grunge work in type and outline, and every image sits in a tilted white Polaroid frame with a typewriter caption, a note count and a row of tags.

Learn more about the Pastel Grunge style

Origin
North America, on Tumblr (founded in New York, 2007)
Era
2012–2014; peak 2013 (Tumblr year-in-review fashion terms)
Key figures
Nirvana · Lisa Orth · Grant Alden · David Karp
Movements
1990s grunge revival · Soft grunge / pastel goth · Tumblr reblog culture

Pastel Grunge design spec

Colors

Background
Surface
Primary
Secondary
Accent
Text

Typography

Bodoni ModaHeadings
ArimoBody
Courier PrimeMono
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Also inspired by pop culture, with a close feel.

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