About Riyadh Vision 2030
Riyadh Vision 2030 is the visual language of a state remaking its own image: the clean modernist identity of NEOM, the Public Investment Fund, and the Royal Commission for Riyadh City. It speaks in deep national green, warm desert sand, and restrained gold — confident, institutional, future-facing.
The system favors generous negative space, calm grids, and large bilingual Arabic–Latin lockups over ornament. It is premium and flat: faint paper, fine gradients, and quiet geometric line motifs replace arabesque maximalism. Every surface should read as deliberate, spacious, and forward-looking.
- Origin
- Riyadh, Saudi Arabia; the Gulf (GCC)
- Era
- 2010s–now (Vision 2030 framework, announced 2016)
- Key figures
- Saudi Vision 2030 · Public Investment Fund · NEOM · Royal Commission for Riyadh City
- Movements
- Gulf modernism · contemporary nation branding · modern Arabic type design
Riyadh Vision 2030 design spec
Colors
Typography
The other 11 sections — buttons, cards, spacing, motion, techniques and more — open once you unlock. Download the DESIGN.md or send it to your AI in one click. Unlock once, yours forever.
Sign up nowStyles similar to Riyadh Vision 2030
Also inspired by brands & products, with a close feel.
Cathay BrushwingCalm carries the gesture. Deep jade, white brushwing, one red stripe on an editorial grid.
Wallpaper* ArchitecturePhotography does the speaking. Gallery-white grid, Inter captions, and hairline dividers recede.
Helmut Lang MinimalismNothing to prove. Cool gallery white, 1px black hairlines, lowercase Archivo — a single cerise mark.
Financial Times (Pink Paper)Authority on salmon paper. Deep navy rules and claret accents discipline dense serif columns.