About Traveloka
Traveloka is Southeast Asia's travel booking super-app: flights, hotels, trains, buses and attractions sold from one white card feed across Indonesia, Thailand, Vietnam, Malaysia, Singapore and the Philippines.
The system is built for a fast, price-sensitive mobile audience. An azure header band holds the search, white cards carry one result each, the fare is the biggest numeral on screen, and a single orange button marks the step you can't undo. It has to read cleanly in Bahasa, English, Thai and Vietnamese at once.
- Origin
- Jakarta, Indonesia — Southeast Asia
- Era
- 2012 founded as flight metasearch; direct booking 2013, hotels 2014; current super-app visual ~2019–2024
- Key figures
- Ferry Unardi · Derianto Kusuma · Albert Zhang
- Movements
- Southeast Asian super-app design · Online travel agency (OTA) interface conventions · Material Design–era Android product design
Traveloka design spec
Colors
Typography
The other 11 sections — buttons, cards, spacing, motion, techniques and more — open once you unlock. Download the DESIGN.md or send it to your AI in one click. Unlock once, yours forever.
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