About Olivetti Lettera
Olivetti did not run a styling department. The typewriter, the poster, the showroom and the factory town of Ivrea were all decided by the same posture, so a Lettera 22 and a Pintori advertisement read as one voice.
This system takes the machine literally. The page is the enamel shell — a matte grey-green with no gloss. Type sits in a small precise block against a large flat field. Controls are round keys with a visible seat. There is one red thing on screen, the tabulator, and never a second.
- Origin
- Ivrea, Italy
- Era
- 1950–1990 — Lettera 22 in 1950, Lexikon and Studio through the 1950s–60s, Valentine 1969
- Key figures
- Marcello Nizzoli · Giuseppe Beccio · Ettore Sottsass · Giovanni Pintori · Adriano Olivetti
- Movements
- Italian postwar industrial design · corporate design coherence · Nebiolo-era Italian typography
Olivetti Lettera design spec
Colors
Background
Surface
Primary
Secondary
Accent
Text
Typography
JostHeadings
ArchivoBody
Courier PrimeMono
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