About Kumamon
Kumamon is the black bear Kumamoto Prefecture introduced in 2010 for the Kyushu Shinkansen opening. Manabu Mizuno of good design company drew him from a handful of circles: round head, round ears, wide white eyes, two red cheeks.
This system keeps that construction. A pure white page, one near-black for the figure, one official red for cheeks, headings and buttons, a small yellow for news labels. Everything is round, flat and spaced out so the bear can do the talking.
- Origin
- Kumamoto Prefecture, Kyushu, Japan
- Era
- 2010 created; 2011 Yuru-chara Grand Prix; licensed widely 2011–present
- Key figures
- Manabu Mizuno · Kundo Koyama · Ikuo Kabashima
- Movements
- Japanese yuru-chara regional mascots · Prefectural place branding · Royalty-free character licensing
Kumamon design spec
Colors
Background
Surface
Primary
Secondary
Accent
Text
Typography
MontserratHeadings
Noto Sans JPBody
ManropeMono
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