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Her — Soft Future — Cover

About Her — Soft Future

Her — Soft Future is the palette of Spike Jonze's 2013 film: a near-future Los Angeles rendered in warm peach plaster and coral red, with blue deliberately stripped from every frame. The world feels lived-in and tender, where technology is unobtrusive and humane rather than cold or chrome.

The system grounds itself in Theodore's sunlit apartment wall — a muted salmon-ochre plaster — and lets coral red carry emotional weight. Soft humanist serifs, generous spacing, and diffuse warm light replace any trace of sci-fi sterility.

Learn more about the Her — Soft Future style

Origin
Los Angeles, USA (with photography in Shanghai)
Era
2013 release; near-future setting; 2010s soft retro-futurism
Key figures
Spike Jonze · K.K. Barrett · Hoyte van Hoytema
Movements
Soft retro-futurism · Humanist warm-palette cinema · High-waisted period-future design

Her — Soft Future design spec

Colors

Background
Surface
Primary
Secondary
Accent
Text

Typography

DomineHeadings
Crimson ProBody
MaitreeMono
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