Syracuse Orange is the saturated cadmium-orange identity that has defined a private upstate New York university since 1890, when students lobbied to replace "Pink and Pea Green" with a single bold hue. Pantone 165 covers every jersey, every stadium seat, every alumni hoodie — the color is the team.

The visual system pairs that dominant orange with deep navy blue as chromatic anchor and pure white for content surfaces. Condensed athletic display type evokes jersey numerals and stadium signage, while blocky rectilinear geometry channels the hard-edged confidence of collegiate sports branding.