About KOKUYO Campus Notebook
A design system taken from the notebook nearly every Japanese student has carried since 1975. The page is pure white paper. Pale blue rules sit on a strict 6 mm pitch, and one cornflower band runs down the spine carrying the Campus wordmark.
Everything else is held back. Fields are ruled lines with no boxes around them, and labels read like a printed spec: B / 6 mm / 30 lines. Each tint stands for a real rule width, and the dotted ticks set into each line mark column positions. It suits calm, structured interfaces that want to feel useful.
- Origin
- Osaka, Japan
- Era
- 1975 launch; 1983 A/B rule marks; 1991 vertical logo and vivid covers; dot-ruled lines since 2011
- Key figures
- KOKUYO Co., Ltd. in-house design · Zentaro Kuroda (KOKUYO founder, 1905)
- Movements
- Postwar Japanese stationery standardisation · JIS paper sizing (Semi-B5) · Functional student-goods design
KOKUYO Campus Notebook design spec
Colors
Typography
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