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Tehran Cafe Modernism — Cover

About Tehran Cafe Modernism

Tehran's third-wave cafe scene fuses Qajar miniature sensibility with mid-century Iranian poster art and contemporary European design — dusty rose walls, sage celadon accents, and aubergine depths that feel like a north-Tehran cafe at 4 PM. The aesthetic is bookish, bilingual, and quietly dense, resisting both Western minimalism and orientalist cliché while letting Persian calligraphic tradition breathe alongside modern Latin typography.

Learn more about the Tehran Cafe Modernism style

Origin
Iran (Tehran, Isfahan, Shiraz)
Era
2010s–present; cafe wave begins ~2012 in Tehran's Tajrish / Vali-Asr districts
Key figures
Reza Abedini · Saed Meshki · Iman Raad · Kourosh Beigpour
Movements
contemporary Iranian graphic design · post-revolution typographic experimentation · neo-Qajar revivalism

Tehran Cafe Modernism design spec

Colors

Background
Surface
Primary
Secondary
Accent
Text

Typography

Cormorant GaramondHeadings
InterBody
JetBrains MonoMono
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