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Gentle Monster — Cover

About Gentle Monster

Gentle Monster treats a pair of glasses as a specimen and a shop as an instrument. Every frame sits centred on the same cool machine grey, one object per plate, hard-lit and shot straight-on.

This system carries that discipline to screen: a #F3F4F6 sweep for the page, near-black Archivo set small and tracked wide, hairline dividers, zero radius, and one orange accent used sparingly. Motion behaves like a motor, and the hero is built to be swapped on a schedule.

Learn more about the Gentle Monster style

Origin
Seoul, South Korea
Era
2011 founded; Quantum Project 2010s (29 months at Hongdae); Haus Dosan 2021–present
Key figures
Hankook Kim · Gentle Monster installation team · Gentle Monster store-design team
Movements
Kinetic and robotic sculpture · Retail-as-exhibition · Korean avant-garde eyewear design

Gentle Monster design spec

Colors

Background
Surface
Primary
Secondary
Accent
Text

Typography

ArchivoHeadings
ui-monospaceMono
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