About DJI Phantom
The Phantom made the camera drone a consumer object, and DJI's pages made it legible: a white moulded shell photographed on a white sweep, so nothing in the frame competes with the hardware. Type sits in the white band beside the image, never over it.
Everything actionable is one blue. Everything else is a cool grey ramp lifted from DJI's own production stylesheet — hairlines at #C2C8CC, labels at #919699, text at #303233. Spec numbers are the copy; the layout rides a modular grid as measured as the airframe.
- Origin
- Shenzhen, China
- Era
- 2006 founded; Phantom 1 released January 2013; current visual ~2013–2024
- Key figures
- Frank Wang Tao · DJI industrial-design team
- Movements
- Shenzhen hardware design · seamless-white studio product photography · spec-table comparison layouts
DJI Phantom design spec
Colors
Typography
The other 11 sections — buttons, cards, spacing, motion, techniques and more — open once you unlock. Download the DESIGN.md or send it to your AI in one click. Unlock once, yours forever.
Sign up nowStyles similar to DJI Phantom
Also inspired by brands & products, with a close feel.
Kaj Franck TeemaColour is the only ornament. Circle, square, triangle in flat glaze fields on cool white.
Hydrogen Airship FreightSlow freight is a capability. Matte aluminium grey, DIN grids, and a measured hull elevation.
Helmut Lang MinimalismNothing to prove. Cool gallery white, 1px black hairlines, lowercase Archivo — a single cerise mark.
BellroyThinness gets measured, not claimed. Caramel bars plot millimetres against card counts on white.