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Circular Fintech — Cover

About Circular Fintech

Circular Fintech is the 2018-era neobank app surface — large, airy lilac-white screens with rounded-corner cards floating over vivid violet-to-purple gradients. It is the Nubank-led purple identity, not the corporate blue of older banking apps.

The system pairs a calm, cool lilac-white canvas with bold purple gradient cards that carry the brand. Geometric circular sans-serif type, generous whitespace, circular icon chips, and softly rounded everything make the interface feel friendly, modern, and effortlessly legible.

Learn more about the Circular Fintech style

Origin
Western Europe / LatAm neobank wave (Nubank-led purple)
Era
2018-era neobank / fintech app design (2010–now)
Key figures
Nubank · Pentagram · David Vélez
Movements
Neobank / fintech app design · Geometric-sans (Circular/Poppins) UI typography · Gradient-card and rounded-corner product design

Circular Fintech design spec

Colors

Background
Surface
Primary
Secondary
Accent
Text

Typography

PoppinsHeadings
ManropeBody
DM MonoMono
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