BIG's public face is a white sheet. Black axonometric line drawings, uniform in weight, sit beside a periodic table of square project pictograms — red, orange and magenta tiles packed edge to edge, each one a building, a sketch model or a construction site given equal weight.

This system keeps that sheet intact: pure white ground, pure black line and type, colour only as flat fill. Headings and annotation share one squarish sans so the words read as part of the drawing, and every arrow, panel and transformation strip has to carry a step of the argument.