Olympic target archery distills a single, perfect object: the World Archery 122cm target face, ten concentric rings of gold, red, blue, black, and white scored from the precise ten-ring outward. Korea's signature Olympic sport gives the system its discipline — exact geometry, saturated bands, no decoration.
This design language sets that bullseye against a dark stadium-range ground so the rings pop, leads with gold/yellow as the primary, and pairs it with crisp geometric grotesque type that reads like a scoreboard.
奥运射箭把美学浓缩成一个完美的物件:World Archery 的 122 厘米靶面——金、红、蓝、黑、白十道同心环,从精准的十环向外计分。韩国作为这项奥运强项的代表,赋予了这套系统它的纪律性:精确的几何、饱和的色带、毫无装饰。
本设计语言将这枚靶心置于深色的赛场底色之上,让圆环跃然而出;以金黄作为主色,搭配如记分牌般清晰的几何无衬线字体,呈现出测量般的精度与冷静。
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