About Twitter (Classic Bird)
Twitter's classic bird era distilled social media into a single sky-blue silhouette and 280 characters. The 2012 "Larry" mark — constructed from 14 perfect circles by Martin Grasser — became one of the most recognized logos on earth, paired with a relentlessly flat, white-and-blue interface that let text do the talking.
This system captures that pre-X golden age: friendly blue actions, neutral gray chrome, pill-shaped buttons, and a feed-first layout where every pixel serves the tweet.
- Origin
- San Francisco, California
- Era
- 2006 founded; iconic bird mark 2012–2023
- Key figures
- Doug Bowman · Martin Grasser · Jack Dorsey · Biz Stone
- Movements
- Web 2.0 microblogging · real-time news media · hashtag culture
Twitter (Classic Bird) design spec
Colors
Typography
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