About NASA Artemis Program
NASA's Artemis program revives the agency's Apollo-era visual confidence for a new lunar decade. Deep mission black, the signature Artemis-blue crescent arc, and Saturn-V flame orange combine with engineering-grade typography to evoke Kennedy Space Center at T-minus 30 — stadium lights blazing, Orion sealed atop SLS, mission patches embroidered on flight suits.
The design language is matte, precise, and unapologetically technical. Square-edged components, rigid 8px grids, and condensed all-caps designators channel the control-room discipline of crewed spaceflight while the circular mission-patch motif anchors every composition with embroidered gravitas.
- Origin
- Washington DC, Kennedy Space Center Florida, Houston Texas
- Era
- 2017–present; visual identity crystallized 2020–2024
- Key figures
- Bill Nelson · Reid Wiseman · Christina Koch · Victor Glover
- Movements
- NASA worm logo revival · lunar return program · public-private spaceflight
NASA Artemis Program design spec
Colors
Typography
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