About Rolling Stone Magazine
Rolling Stone was born in a San Francisco loft in November 1967, founded by Jann Wenner and Ralph J. Gleason to take rock-and-politics seriously while the rest of the press still treated it as teenage noise. The lipstick-script red wordmark, the warm cream paper stock, and Annie Leibovitz's photographic covers became a singular visual language for American counterculture.
The system here translates that magazine into screen: cream-paper backgrounds, saturated lipstick-script-red wordmark, deep-black serif body, and the gravity of editorial heritage rather than music-magazine cliché.
- Origin
- San Francisco / New York, USA
- Era
- founded November 1967; current visual continuum 1967–2024
- Key figures
- Jann Wenner · Ralph J. Gleason · Annie Leibovitz · Hunter S. Thompson
- Movements
- counterculture rock journalism · gonzo journalism · Leibovitz photographic portraiture
Rolling Stone Magazine design spec
Colors
Typography
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