Let Every Word
Carry Weight.

We hold that public language should be sturdy enough for argument and warm enough for human judgment. Set down plainly, a sentence may cross a crowded room, survive the weather of an age, and still arrive with its meaning intact. Here, broad capitals announce the matter; measured lines invite the reader onward; and dark ink bears the small irregularities that prove a page was made to be handled, considered, and remembered.

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Read deliberately. Speak plainly. Keep the record.