Plate IV
· Retention in the garden
Illuminated cohort study
04 / 12
A finding from the quiet weeks
Patronage fades before it falls.
Renewal likelihood declines as silent weeks accumulate
A crimson line descends from eighty two percent at week zero to nineteen percent at week six, with the third silent week marked as the threshold.
Seven-week silence cohort · paid journals
Renewal likelihood after consecutive weeks without a reading session
90%
75%
60%
45%
30%
−33 pts by week III
The third silent week is the candle-snuff.
0
1
2
3
4
5
6
silent weeks
82%
49%
19%