SECTION 03
FOUR THINGS THE STRIPE HAS TO DO
STRIPES THAT do the talking
01
READ AS PINK before WORDS
Wide horizontal bands of #FF1F8E + white + black hit the eye in under half a second — six campus paces away, the hoodie is recognised before the wordmark is.
02
SURVIVE THE WASH, CYCLE 47
Stripe pitch holds at 22 mm across terry, fleece and ribbed cotton — the chest band still lines up with the sleeve cuff after a full freshman year.
03
CARRY THE SCRIPT without crowding
Pacifico cursive sits on top of the magenta band; collegiate block sits underneath. Stripe gives the script a runway, never a fight.
04
LEAVE ROOM FOR THE DOG
A 30 mm clear-space pocket on the left chest is reserved — that's where the scottie patch lives, and the stripe field bends around it, not over it.