03 Street desk / drop economics
Curbstone field report May 2026

Street teams beat ad buys before noon.

No polish. More pull. First 6 hours of release traffic, normalized by spend.

Six-hour sell-through by launch channel

spotlight channel
Street crew sell-through is the highest launch channel A bar chart comparing six launch channels. Street crew leads at 89 percent. 90% 70% 50% 30% 38 Paid posts 52 Shop email 46 Window print 71 Team riders 64 Park flyers 89 Street crew CREW PULLED IT