04 · listener engagement
annual review · 2024
key insight
they don't cancel — they drift
active subscribers over 12 months, april 2023 – march 2024
crossed 50%
89%
46%
−43 pts over 12 months
100%
90%
80%
70%
60%
50%
40%
apr
may
jun
jul
aug
sep
oct
nov
dec
jan
feb
mar
This is the
Shoegaze MBV (1991)
design system, applied by
Curio Design
— a design-style library for AI agents. Full Shoegaze MBV (1991) guide →
designbycurio.com/learn/shoegaze-mbv-1991