Why Colors Must Vibrate
The eye craves opposition
Complementary hues at equal intensity create optical pulses that bypass rational thought entirely.
Legibility is a bourgeois virtue
When letterforms dissolve into pattern, the viewer becomes a participant in meaning-making.
Density is generosity
Every square inch rewards closer inspection. Negative space is just space you surrendered.
The poster outlives the show
Stapled to telephone poles across the city, they become the culture itself.