chapter 02 / route choice
page 04
waygrid field note · civic circulation
fewer signs move more people.
Median seconds to choose a route by number of sign options
A bar chart shows median route decision time falling from 48 seconds with five options to 16 seconds with one signed route, a sixty seven percent reduction.
MEDIAN SECONDS TO CHOOSE A ROUTE
n=42,600 observed decisions
60s
45s
30s
15s
0
48
39
31
24
16
5 options
4 options
3 options
2 options
1 signed route
−67%
median hesitation
after route pruning
aicher-grid wayfinding panel