Chapter 03 / Cohort Amplitude
Sweep: weekly retention signal
Page 17
Observed pattern
Usage does not churn; it loses amplitude first.
engagement floor 50%
first floor crossing
38.4% retained teams
100%
75%
50%
25%
WK 01
WK 05
WK 09
WK 12
This is the
Oscilloscope Trace
design system, applied by
Curio Design
— a design-style library for AI agents. Full Oscilloscope Trace guide →
designbycurio.com/learn/oscilloscope-phosphor-trace