01 — category growth
7 / 12
Blending in outperforms standing out
Year-over-year revenue growth by product category, Q3 2013 – Q3 2014
40%
30%
20%
10%
0
34.2%
PLAIN
BASICS
21.8%
HERITAGE
REVIVAL
14.6%
LOGO
DRIVEN
11.3%
COLLAB
RELEASES
8.7%
LIMITED
EDITION
5.9%
ATHLEISURE