POCKETGRID // LEVEL 02 // HABIT SIGNAL
PAGE 07
RUN THREE IS THE TEST.
COHORT MAP: 30-DAY RETURN BY EARLY RUN COUNT
3-RUN THRESHOLD
Thirty-day return rate rises sharply after a third run
A bar chart shows thirty-day return rates of 18, 31, 57, 64, 68, and 71 percent by early run count.
80%
60%
40%
20%
18%
1 RUN
31%
2 RUNS
57%
3 RUNS
64%
4 RUNS
68%
5 RUNS
71%
6+ RUNS