MaxTape
Audience Noise Study
Vol. 01
Page 07
Weird cuts make fans call.
Takeaway
No polish
M
CALLS PER HOUR BY BUMPER STYLE
Pilot reel week 06 · request-line sample
6K
4K
2K
1.8K
CLEAN
SLATE
2.9K
STRIPE
CRASH
4.7K
PAINT
DRIP
5.4K
RANSOM
CUT
3.8K
STATIC
BLAST
6.2K
DOODLE
CUT
3.4X
caller lift
n = 18,420 inbound calls