Mossline
FIELD NOTE / READER WEATHER
07 / 12
OBSERVATION / RETURNING READERS

A gentle welcome keeps readers close.

Return rate climbs when the first note leaves room.

Eight-week return rate

Readers who came back after the first letter

WELCOME NOTE COHORT
A rising line chart shows eight-week return rate increasing from 34 percent in May to 67 percent in September.
Share of new readers returning within eight weeksA little more tide, each month.
This is the Moomin (Tove Jansson ink) design system, applied by Curio — a design-style library for AI agents. Full Moomin (Tove Jansson ink) guide → designbycurio.com/learn/moomin-1945