Morning ledger

Gallery overview

AM
Monthly revenue

$84.2k

After evening viewings+12.4%
Active patrons

1,482

Returning this season+8.7%
Visit conversion

18.6%

Private previews-2.1%
Recurring gifts

$31.8k

Membership pledges+5.9%

Patron pipeline

Soft signals from salons, mailings, and garden-room appointments.

Salon Patron segment Last touch Value Stage Next
Willow Room previewTwenty-four invited collectors
Founding circle Apr 18 letter $18.4k Blooming Today •••
Rosewater supperPrivate dining follow-up
New patrons Apr 17 call $9.7k Warming Fri •••
Bridge study mailingPostcard set and note
Lapsed members Apr 16 post $6.2k Quiet Mon •••
Dawn catalogue listEditorial release cohort
Subscribers Apr 15 email $12.1k Blooming Tue •••
Hayloft acquisition deskThree works under review
Institutional Apr 14 visit $27.5k Warming Wed •••
Blue hour renewalsMembership confirmations
Members Apr 12 note $4.8k Drifting Thu •••
Water garden cohortSmall tour reservations
Major gifts Apr 11 call $15.9k Blooming Sat •••