04 One clear signal

Soft rituals bring them back.

A first-week welcome turns a sweet moment into a repeat habit.

Repeat order rate, by first-week ritual

Share of members

This is the Milka Lilac (1901) design system, applied by Curio — a design-style library for AI agents. Full Milka Lilac (1901) guide → designbycurio.com/learn/milka-lilac-1901