GOLDEN HOUR
field note / 06
Insight / repeat purchase study

Joy travels farther when it is shared.

The share format creates the strongest reason to come back for another handful.

Repeat order rate by pack format Five formats rise from 38 percent for a solo pouch to 82 percent for a gift tin. The share bag is highlighted at 61 percent. 38% Solo pouch 46% Desk bowl 61% Share bag 74% Party tub 82% Gift tin repeat order rate · next season
This is the Haribo Goldbears (1922) design system, applied by Curio — a design-style library for AI agents. Full Haribo Goldbears (1922) guide → designbycurio.com/learn/haribo-goldbears-1922