Part II · On Readership 12

Subscribers don't churn — they fade.

100% 90% 80% 70% 60% 50% 0 1 3 6 9 12 18 Months since acquisition 82% 63% Print edition Letters circular
This is the Fern Cyanotype design system, applied by Curio Design — a design-style library for AI agents. Full Fern Cyanotype guide → designbycurio.com/learn/fern-botanical-cyanotype