03 / RETENTION SIGNAL
SYS.DATA / 07
COHORT TELEMETRY · 8,420 NEW ACCOUNTS
Subscribers don’t churn — they fade.
WEEKLY ACTIVE RATE
The departure is gradual: usage falls before cancellation arrives.
80%
60%
40%
20%
0%
62%
33%
CANCELLATION RISK
appears after quiet week 4
WEEK 1
WEEK 2
WEEK 3
WEEK 4
WEEK 5
WEEK 6
ACTIVITY WINDOW / FIRST 42 DAYS AFTER ONBOARDING
This is the
Data 70 Techno Display
design system, applied by
Curio Design
— a design-style library for AI agents. Full Data 70 Techno Display guide →
designbycurio.com/learn/data-70-techno-1970