Section 03 / Retention Mechanics
Page 17

Retention is won before renewal.

Month-three retention by early sessions Percent retained
80 60 40 20 0 18% 27% 39% 52% 68% 0-1 2 3 4 5+
This is the Akzidenz-Grotesk Berthold design system, applied by Curio Design — a design-style library for AI agents. Full Akzidenz-Grotesk Berthold guide → designbycurio.com/learn/akzidenz-grotesk-berthold-1896